Social Media Content Manager

• Own and elevate Félix's social media presence
• Build a proactive content engine across every platform
• Own the full content cycle from strategy and planning to production and execution
• Develop content pillars, formats, campaign arcs, and seasonal angles aligned to brand and business goals
• Build and maintain a rolling content calendar
• Translate hero campaigns and brand initiatives into organic social media executions across all channels
• Analyze performance and turn insights into strategy
• Audit and improve content quality, tone, visual language, formats, and platform fit
• Manage creative partners and providers, including briefing, production oversight, delivery QA, and invoicing
• Partner with the Paid Social team to align organic and paid content strategies
• Own copy creation from briefing to final copy, adapting tone by platform, campaign, and audience
• Brief, direct, and QA creative partners and providers
• Produce static and short-form content with the design team and/or agency
• Manage the creative pipeline and design tickets
• Lead content tropicalization and localization efforts
• Use community insights, trend signals, and curated user profiles received from the Community Manager to inform strategy and content creation
• Track planning lead time, content quality, platform growth, production health, website traffic, and signups driven by organic social content via UTM tracking

• 4+ years of content strategy and creation experience
• Proven track record of defining and executing content strategies across digital and social channels, preferably within high-growth startups, B2C tech, or fintech
• Comfortable and confident being the on-screen face of the brand, with hands-on skills in conceptualizing, filming, and editing short-form video for TikTok, Instagram Reels, and YouTube Shorts
• Strong scriptwriting capabilities and narrative storytelling skills
• Ability to identify emerging cultural and social trends and translate complex product features and brand positioning into relatable, human-centered stories
• Hands-on experience defining the role of each channel, managing publishing rhythms, and growing engaged communities on Instagram, Facebook, TikTok, and X
• Demonstrated experience owning content calendars and managing cross-functional production pipelines
• Experience collaborating with external agencies, creators, and freelance partners
• Ability to analyze engagement metrics, video completion rate, and audience insights
• Highly organized self-starter with a strong bias for action, capable of navigating ambiguity, prioritizing high-impact initiatives, and executing under fast-paced startup deadlines
• Native Spanish speaker with advanced professional English proficiency, spoken and written
• Equivalent competencies in the listed requisites will also be considered

• Competitive salary
• Initial stock options grant
• Annual performance bonus
• Health, dental, and vision plans
• Work model: currently fully remote, with a future transition to a hybrid set up
• Continuous learning opportunities
• Unlimited PTO
• Paid parental leave
• Empowering opportunities for growth in a dynamic entrepreneurial environment