Google Ads Media Buyer – Growth Strategist

• Own a set of DTC and eCommerce Google Ads accounts end to end
• Serve as strategist, buyer, and direct client point of contact
• Manage monthly budgets from $5,000 to well into six figures
• Present results, plans, and reasoning directly to clients
• Audit campaign and ad group structure, keywords, search terms, negatives, bidding strategies, impression share, feed health, landing pages, audiences, and conversion tracking
• Create Loom audit walkthroughs for clients
• Separate brand and non-brand performance and reporting
• Analyze incremental performance using NC-CPA and NC-ROAS, geo holdouts, and attribution analysis
• Manage Search, Shopping, Performance Max, Demand Gen, YouTube, Merchant Center, GA4, GTM, Shopify imports, enhanced conversions, and offline conversion imports
• Monitor and control Google's auto-applied recommendations, assets, and sitelinks
• Maintain Merchant Center feeds, product titles, disapprovals, and promotions
• Diagnose and resolve bottlenecks involving creative, offers, AOV, landing pages, checkout, and tracking
• Build landing pages, scripts, reporting, and other solutions using AI tools
• Communicate directly with clients during US Eastern business hours

• Hands-on Google Ads experience with meaningful spend for DTC and eCommerce brands
• Demonstrable results involving CPA, ROAS, revenue, and changes made to achieve them
• Specific experience with Shopping and Performance Max, not only Search
• Fluency across Search, Shopping, Performance Max, Demand Gen, YouTube, Merchant Center, GA4, and GTM
• AI-native working style; must already use Claude or an equivalent tool
• Ability to build and ship landing pages using Claude or an equivalent tool
• Native or near-native English communication skills
• Ability to explain ideas clearly, sell recommendations, challenge clients constructively, and raise problems early
• Ability to work US Eastern business hours for client calls
• Bing experience is a nice-to-have
• Experience building or operating a Shopify store or running Meta at spend is a bonus
• Ability to work independently, take ownership, and operate without a ticketing system or detailed weekly instructions

• Real influence over how Google Ads is run across the agency
• Work on real brands with real budgets
• Aggressive testing and fast learning environment
• Trust and autonomy from day one
• Fast feedback
• Growth into senior strategy and increased responsibility based on performance
• Long-term growth opportunity
• No time clock; judged on output
• Flexible daily schedule outside US Eastern business hours