Online Marketing Manager

• Plan and execute online marketing campaigns.
• Build and grow social media channels, especially LinkedIn.
• Create and optimize posts, blog articles, and case studies.
• Contribute to content strategy and brand positioning.
• Develop and implement lead generation strategies.
• Monitor and optimize campaign performance, KPIs, and conversion rates.
• Support paid campaigns such as LinkedIn Ads and Google Ads.
• Work with HubSpot or comparable marketing automation platforms.
• Build and manage marketing funnels and automation workflows.
• Create and manage email campaigns and lead nurturing processes.
• Develop, maintain, and optimize the CRM system.
• Collaborate with sales on lead qualification.
• Support creation of sales enablement materials.
• Work closely with sales and product development teams to contribute to NAIRON's growth.

• Degree or training in Marketing, Business Administration, Communications, or a comparable field.
• Initial experience (Junior) or several years of experience (Manager) in online marketing, social media (especially LinkedIn), and content creation.
• Experience with marketing automation and CRM tools such as HubSpot.
• Strong understanding of customer journeys and sales funnels.
• Analytical thinking and a data-driven approach.
• Interest in AI, voice technology, and innovation.
• German: business-fluent / native level.
• English: very good written and spoken skills.
• Nice to have: Experience in B2B marketing.
• Nice to have: Knowledge of performance marketing.
• Nice to have: Experience with tools such as Google Analytics or LinkedIn Campaign Manager.

• Flexible Work Setup: Work fully remotely or from a co-working space — whichever suits you best.
• Company laptop provided for all employees.
• Possibility to work from a dedicated office space in the future as the team grows.
• Small, agile team with direct impact from your contributions.
• Growth opportunities in a fast-growing, dynamic company with diverse tasks.
• Flexible and supportive working environment.
• Impactful projects using modern tools.