Regional Marketing Executive

• Drive regional marketing execution for Encore across the GCC
• Support publisher and advertiser growth
• Translate marketing strategy into regional campaigns, content, sales enablement materials, and market activities
• Write and publish regional social content for channels such as LinkedIn
• Create written, visual, photo, and short-form video content
• Draft case studies, articles, customer stories, and partner stories
• Create and update website content
• Adapt Encore messaging for different GCC audiences
• Develop English and Arabic regional materials
• Produce and maintain sales collateral, one-pagers, FAQs, case studies, and campaign support materials
• Adapt decks and collateral for sectors, markets, and audiences
• Create day-to-day visual assets using approved templates and Canva
• Support targeted regional campaigns across publisher and advertiser audiences
• Coordinate content, email, social, and sales assets
• Support market-development teams with outreach and follow-up materials
• Nurture prospects not ready for direct sales conversations
• Research GCC events and opportunities
• Support event planning, logistics, content, and promotion
• Coordinate pre-event and post-event marketing activity
• Prepare meeting and follow-up materials for sales teams
• Attend selected regional events where appropriate
• Collaborate with publisher and advertiser commercial teams
• Participate in pipeline and commercial discussions to identify stories and marketing opportunities
• Coordinate with senior marketing and design resources in Melbourne

• 3–6 years of B2B marketing experience
• Excellent written English and Modern Standard Arabic
• Strong copywriting and editing abilities
• Experience creating social media content, articles, case studies, sales collateral, and marketing campaigns
• Hands-on capability with Canva or similar design tools
• Basic video editing skills for short-form content
• Experience supporting sales teams, coordinating events, and executing regional marketing activities
• Familiarity with GCC markets
• Ability to work independently, manage multiple priorities, and deliver consistently
• Proactive, resourceful mindset
• Ability to repurpose partner wins, events, and product demonstrations into engaging content supporting publisher and advertiser growth
• Experience in e-commerce, fintech/payments, loyalty and rewards, SaaS, retail technology, martech, advertising/commerce media, or travel technology is advantageous
• Direct loyalty experience is not essential

• Equal-opportunity employer
• Diversity-valuing workplace
• No discrimination based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status