Shopify Manager

• Serve as the primary administrator for the Shopify store
• Manage product listings, inventory, collections, and pricing
• Customize Shopify themes and apps to improve functionality, user experience, and conversion rates
• Conduct site audits and fix bugs, broken links, and performance issues
• Develop and execute digital marketing strategies across SEO, email marketing, and paid social
• Plan and manage promotional campaigns, sales, and product launches
• Use Google Analytics and Shopify Reports to track performance and optimize sales and marketing
• Manage marketing app and tool integrations
• Optimize the customer journey from landing page through checkout
• Manage site design and content to maintain a consistent brand story
• Implement A/B tests across product pages, landing pages, and marketing campaigns
• Oversee basic order processing and fulfillment workflows
• Manage inventory and coordinate with supply chain and logistics teams
• Generate and present reports on sales, traffic, conversion rate, AOV, and customer LTV
• Manage the budget for apps, themes, and development

• 3+ years of hands-on experience managing a Shopify store
• Proven track record of growing e-commerce revenue and improving CVR, AOV, and LTV
• Deep practical knowledge of Shopify, including the admin, theme customization, and app ecosystem
• Experience with SEO, email marketing, and paid social
• Proficiency with Google Analytics and Shopify Analytics
• Strong understanding of UI/UX principles and CRO best practices
• Excellent project management and organizational skills
• Proactive problem-solving mindset and strong attention to detail
• Experience with HTML, CSS, and Liquid preferred
• Proficiency with Klaviyo, Attentive, GemPages, PageFly, Google Ads, or Meta Business Suite preferred
• Experience in a DTC brand environment preferred
• Knowledge of basic graphic design principles and Canva or Adobe Creative Suite preferred
• Experience with international e-commerce, including multi-currency, taxes, and shipping, preferred

• Remote work
• Full-time employment
• Opportunity to work with a diverse and collaborative global team
• Support for professional growth and skill development