Marketing Lead

• Own the growth strategy and growth engine from cold lead to closed deal
• Develop and execute paid social campaigns on Meta/Instagram
• Set up, test, optimize, and report on paid social campaigns
• Run structured experiments across audiences, creatives, offers, and lead flows
• Own lead follow-up cadence and pipeline accuracy, ensuring every lead has a status and next step
• Build and manage GoHighLevel nurture sequences, reminders, reactivation, and missed-call text-backs
• Conduct a monthly performance review using performance data and recommendations
• Partner with leadership for feedback and sign-off on key campaigns

• 2+ years in growth marketing, marketing ops, sales ops, or CRM-driven marketing
• Hands-on paid social experience (Meta preferred)
• Strong written and spoken English
• Real attention to detail
• Highly organized; comfortable owning a pipeline, deadlines, and SOPs simultaneously
• Comfortable partnering with leadership and receiving feedback and campaign sign-off
• Ability to work full-time as an independent contractor
• Ability to work the graveyard shift, 11:00 PM–8:00 AM Philippine Time

• Permanent Work-From-Home setup
• Weekends off — Saturdays and Sundays are yours
• HMO coverage with Maxicare upon regularization, with the option to add dependents
• Wellness checks and support services
• Paid Time Off: 40 hours in year 1, growing to 120 hours with tenure
• Sick Leave: 40 hours (16 available even during probation)
• Mental Health Leave: 8 hours a year
• Special leaves: birthday, bereavement, and paternity leave
• Holiday observance: U.S. holidays plus select Philippine Holy Week dates
• Convert unused PTO to cash
• Company-provided equipment
• Yokly's 13th Month Pay
• A Welcome Kit, plus tokens for birthdays, milestones, and anniversaries